In part 2 of “The ABC’s of Internet Law,” I cover the following topics:
- Collecting Emails
- Outreach Emails
- Trademarks
- The Future of Internet Regulation
- International Enforcement
The key takeaways are as follows:
- Compel your users to accept your terms of service using a checkbox and keep server logs.
- When you update terms and conditions, force your users to accept them before they can continue using your site.
- Use disclaimers on your pages when giving advice such as health or financial advice that can affect people’s lives.
- Clearly display an earnings disclosure on your site if you are earning affiliate income.
- Linking to the original source of an image does not cloak you in a veil of immunity when it comes to copyright liability. Don’t steal photos – take your own or use stock photos.
- Use a third party email platform such as Constant Contact or MailChimp as they force you to comply with SPAM laws.
- Register your brand as a trademark or risk losing it to someone else.
- You can never go wrong when it comes to purchasing insurance. Be sure to purchase liability, trademark and a further umbrella insurance policy.